When is the registration deadline?
There is no official registration deadline. Space allocation starts on October 1st.

What is the minimum booth size?
The minimum size is 9 sqm.

What are the prices for exhibiting at electronica & ProductronicaChina 2008?
The costs for raw space are 350 USD/sqm.

Further discounts are available for large booths:
Space / Size Discount:
up to 35 sqm: 0 %
from 36 sqm up to 71 sqm: 10 %
from 72 sqm up to 107 sqm: 15 %
from 108 sqm on: 20 %

The prices for shell scheme vary from 55 USD to 310 USD.

How successful was electronica & ProductronicaChina 2007 for exhibitors and visitors?

• 374 exhibitors from 20 countries presented themselves in the Shanghai New International Expo Centre (SNIEC). 23,512 visitors (increase by 24%) from 61 countries attended the fair.
• electronica & Productronica China and LASER. World of PhotonicsChina, together with SEMICON China and CPCA Show, which were collocated at SNIEC, were the biggest and most comprehensive platform for the electronics industry in China.
• 80% of the exhibitors and 94% of the visitors gave the fair an overall rating of good or excellent.
• 90% of the exhibitors and 95% of the visitors recommend visiting the fair in 2008 again.
• 92% of the exhibitors and 98% of the visitors recommend exhibiting/visiting at electronica & ProductronicaChina.
• Almost all participants recommend exhibiting and visiting and are planning to attend the trade show next year again.
• Furthermore, the parallel conduction with LASER. World of Photonics China, Semicon China and CPCA Show was considered as a big advantage, especially regarding visitor synergies.

Why is electronica & ProductronicaChina such a successful fair?

• Covering the whole spectrum of the electronics industry from electronic components to electronics production
• Top-class conference program reflecting the hot topics in China
• Partnership with leading trade media, important industry associations and trade organisations
• Expertise of Munich Trade Fairs as organizer of leading events for the electronic industry worldwide
• Shanghai New International Exhibition Centre – perfect location for world-class trade fairs
• The results of the latest exhibitor and visitor survey show that electronica & ProductronicaChina is continuously improving its performance and that it is the most important platform for the electronics industry in China.

What do existing exhibitors say about electronica & ProductronicaChina?
Mr. Andy Lau, General Manager, Komax (Shanghai) Co., Ltd.
“This year’s exhibition covers wider areas and attracts more customers through the co-location of four shows. Almost all the competitors in our industry attend the exhibition. Many foreign colleagues from our company come and join the show. They appreciate the atmosphere of the exhibition and highly praise MMI’s organization work. We are very satisfied with the exhibition and will definitely participate again next year.”

Mr. Patrick Le Fevre, Marketing Director, Ericsson Power Modules AB
“It’s now the third time that we exhibit at PCIM China and electronica & ProductronicaChina. We are very content with the set-up, the organization and the quality of the contacts we found. It’s very encouraging for us and our business and we are extremely pleased about the all-set-up.
Definitely, this is an opportunity that is useful to us in order to expand our business in China. Furthermore, it was very interesting to see the mix between the different exhibitions. For us and all international visitors it was a great chance to see some other areas that we usually don’t come across.”

Mr. Song Gaosheng, Sr. Manager, FAE Dept., Semiconductor Division, MITSUBISHI ELECTRIC
“The show is perfectly organized. We distributed 30% of the promotion materials more than last year. The first reason is that we expanded our booth, another reason is that the visitor promotion is very effective. The quality of visitors is very high and perfectly matched our target group which is the R&D Managers of leading companies. It’s very worthwhile for us to be here. No other shows can compare to this one in China.”

What are the major exhibition categories at electronica & ProductronicaChina 2008?
• General semiconductors
• Power semiconductor components and modules
• Embedded systems
• Sensors
• MEMS
• Relays, switches and interconnection technology
• Passive components
• Motors / drives
• Cables
• Assemblies and subsystems
• Microwave technology
• Displays
• Power supplies
• Optoelectronics

What visitor groups can exhibitors reach at electronica & ProductronicaChina?
• Electrical Technology
• Information Technology
• Communication Technology
• Consumer Electronics
• Mechanical Engineering and Plant Construction
• Automotive Industry
• Medical Technology
• Quality Control
• Aviation and Space Technology

What marketing and communication services are available for electronica & ProductronicaChina 2008?

• Cross-marketing packages
To ensure that your presentation is a success, we have developed various packages of services designed for exactly that purpose. Use as many communication channels as possible to make visitors aware of your company before the fair and motivate them to attend. The fact that you are participating in the fair should increase the number of contacts at your stand and help you to reach potential new customers.

• Trade visitor invitations
Trade visitor invitations are by far the most successful advertising materials for increasing visitor traffic at your stand. Invite your existing and potential customers to attend electronica & ProductronicaChina free of charge.

• Company entry
The information about your company that is stored in the trade-fair database is of critical importance. It is the basis for your presence at the fair. Everything you enter there appears countless times – in all fair-related media: in the trade-fair catalogue, on the fair’s homepage and at the industry portal www.global-electronics.net / www.ep-c.cn. Multimedia presence is guaranteed.

• Advertising opportunities
Our range of communication activities makes use of all marketing disciplines. They range from classic advertising at premium locations and advertising materials with optimum utility to direct marketing (e.g. via e-mail newsletter), sales-promotion measures and sponsoring.

• Sponsoring items
Various sponsoring opportunities are available at electronica & ProductronicaChina. Sponsoring is an effective way to make an audience of interested industry representatives more aware of your company and to improve your image. Please remember that sponsoring offers are limited and will be awarded on a „first come – first served“ basis.

• Press services
electronica & ProductronicaChina is your chance for effective presswork. The fair is a good opportunity for you to establish and maintain press contacts. Our presswork begins long before electronica & ProductronicaChina opens its gates. As an exhibitor, you can be part of it all and profit from it, too. Our press services provide the support you need to draw attention to your products and applications – before the fair, and during it.

• Advertising on the internet
Do you want to acquire customers all year? We have developed a comprehensive market platform for you that allows potential customers to find your company and lets you communicate with them directly. The major component is an editorial section that depicts the industry and is up-to-date at all times.

You can find details on all our marketing services in the electronica & Productronica marketing services brochure. Please ask us for a copy or download it from the website.