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PRACTICE - Websites and data sheets
Trustworthy information – even before personal contact

Potential customers increasingly obtain information from websites and data sheets. If anything goes wrong here, it is very difficult to repair this later during the personal contact. The Internet has changed a lot of things: not only the technical processes to supply information, but also in terms of user behavior. For example, these days many people first obtain information about a company by looking at its website, often before establishing initial contact.

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NEWS

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Obsolete electronics
Freelance Electronics aids companies searching for and needing to sell obsolete parts

EU - India Summit
An EU27 surplus in trade in goods with India of 3.2 bn euro in 2007

By Wayne Bell
Importance Of links...

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PRACTICE

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By Lee Tedstone Nvolve Limited
Seven ways to market your business

Issued by Paul Schauer
Neuro Marketing and True View Traffic

Conundrum Media - search engine optimization
6 keys to a successful internet marketing strategy

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ANALYSIS-MARKET-TRENDS

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Tiffany Barnett White, University of Illinois marketing professor
Personal information in e-mail marketing can backfire, study indicates

Business administration professor Mu Xia - Study
Web sites influence users, even when they don't communicate directly

Finance professor Timothy C. Johnson - Study:
Heavy market volume doesn't necessarily signal quick, easy trading

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PRODUCT INNOVATIONS

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Cactus - Consultation service
Need help in direct mail marketing?

Made in IBM Labs: technology to aid human memory
New software helps people struggling with information overload

Gamercize - electronic motivator
Fitness machine launched for office workers



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	PRESS RELEASES

December 2007 compared with November 2007
Industrial new orders down by 3.6% in euro area - down by 1.2% in EU27

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Current events

electronicAsia
October 13-16, 2008 link

electronica
November 11-14, 2008 link

electronica & ProductronicaChina
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News - 12.10.2008

Terahertz goes Nano
A forthcoming report in Nano Letters describes a breakthrough in modern microscopy: the achievement of extremely high-resolution imaging using light in the Terahertz (THz) region (wavelengths between 30 and 1000 µm).

iSuppli trims 2008 chip forecast and sees warning signs for market
iSuppli has trimmed its forecast for 2008 worldwide semiconductor revenue growth, but is warning of significant potential downside if economic conditions continue to worsen.